The Challenge of Brand Consistency

A significant challenge many organizations face when they move their business to a franchise model is maintaining the same consistency with brand image they were able to maintain with corporate owned locations. Operators having their friends making uniform shirts for their store, owners spinning up their own business print and collateral, and a wild west of promotional and event giveaways with inconsistent quality and branding are all common issues many new franchisors face without adequate planning. This is where our robust and customizable QuickBrand® Online Store solution can really shine.

What is QuickBrand®?

Our QuickBrand Custom Online Store Solution is a comprehensive online platform that allows you to create and manage a brand collateral portal for your franchise network. Whether you have a few or hundreds of franchise locations, our scalable platform streamlines and simplifies procurement for branded apparel (from uniforms and professional apparel to fan gear), identity print, promotional products and giveaways, branded displays and fixtures, and so much more. Our platform is backed by our robust in-house apparel decoration services, a full-service approach to merchandising to ensure your selections are staying fresh and in line with trends across demographics, and a dedicated account manager that acts as the first point of service for all of your franchisees and their employees.

Why Do I Need a Store?

With our QuickBrand Custom Online Stores, you can enjoy the following benefits for your franchise business:

  • Brand control: You can ensure that your franchisees use consistent and approved branding across all their promotional products, from apparel and accessories to stationery and signage. You can also create templates and guidelines for web to print products, such as flyers, business cards, posters, banners, and more, that allow franchisees to personalize them with variable data, while keeping the layout and design consistent with your brand standards.
  • Supply chain integrity: Eliminate the hassle and risk of dealing with multiple vendors and suppliers for your promotional products, and partner with a single trusted source who can handle the production, fulfillment, and shipping of your orders while maintaining your quality standards. You can also track and monitor the status and performance of your orders, and get access to real-time inventory and reporting.
  • Product selection: You can offer your franchisees a wide range of product options to suit their needs and preferences. For example, you can provide both budget and premium product options for uniforms, or different colors and styles for accessories. You can also add or remove products from your online stores as needed, based on demand, seasonality, or feedback.
  • Employee self-service: You can empower your franchisees and their employees to order their own brand gear, without the hassle of having to establish new vendor relationships or spend time getting redundant quotes on items. With our robust store solution, you create the framework for your franchisees to operate within, and allow them to transact directly with us, letting you focus on scaling your own business.

How can you get started with a QuickBrand Custom Online Store?

If you are interested in learning more about our custom online stores and how they can streamline your franchise operations or want to see a demo of how it works, it’s as easy as browsing our features and solutions, or contact us today to set up a deep dive call. We would love to show you how our online store technology can help you boost your franchise business and answer any questions you may have.

Learn more about QuickBrand Custom Online Stores